East Timorese Prime Minister Xanana Gusmão with Do Something's Jon Dee and Kenny Lay of Timorcorp (L-R).
"The East Timor Now campaign is a call to action to Australians to get behind and support East Timor on its road to full economic independence. Our aim is to promote tourism, trade, investment, donation and volunteering in East Timor."
"Like many Australians, I have watched with pride and a growing
affection for East Timor the work of Australian peacekeepers in
helping the country to move forward after many years of great
challenge. I have also been moved by the stories of the people
throughout the years of struggle, and the strong humanitarian
contribution Australians have made in so many ways.
Back in January 2009, I was privileged to spend the best part of a
day talking with Prime Minister Xanana Gusmão in Dili about the
ways in which Do Something could assist this wonderful
country.
Do Something's East Timor Now campaign is a result of that
meeting. We want to help raise the flag for this fascinating,
culturally rich new nation - a country with untold potential - as
we mark the 10th anniversary of its historic vote for independence.
Our campaign is a call to action to Australians to get behind and
support East Timor on its road to full economic independence. Our
aim is to promote tourism, trade, investment, donation and
volunteering in East Timor.
On this point, and in the light of the United Nations Mission in
Timor-Leste's (UNMIT) assessment that the country is "calm and peaceful" we would urge the
Australian government to heed President José Ramos-Horta's repeated
calls to lift the travel advisory on East Timor which strongly
discourages Australians from visiting. This would
bring us in line with the US, the most
security conscious world power, which has no such travel warning or
alert for East Timor.
As you will see, our website and campaign provide information on
everything from the unique tourism activities available here -
including world-class diving and
snorkelling off the coasts - to trade opportunities, through to options for
Australians to make a difference by volunteering, donating or befriending an East Timorese
community.
Many people have come together to make this campaign happen,
showing the genuine breadth of goodwill towards East Timor.
Kenny Lay, East Timorese-Australian businessman and owner of Timorcorp,
the leading coffee company of East Timor, is the campaign's
founding sponsor. We are very grateful for Kenny's
support.
Leading international photographers Martine Perret of UNMIT, Dan
Groshong, Zésopol Caminha, Nick
Hobgood and Rusty Stewart have generously donated their stunning images of
East Timor and its people for use on the site.
And our friends at Ogilvy Singapore have adapted a street art
tourism campaign they did onsite in East Timor into extraordinary posters that extol
the many virtues of East Timor as a destination for travellers. We
want the community to download, print and distribute these
fantastic artworks and spread the word about East Timor.
Many other partners have allowed us to adapt their content to help
ensure the East Timor Now campaign site is a comprehensive one stop
shop, including Lonely Planet, Turismo Timor-Leste, Discover Dili,
and Travelotica.
And our fabulous web designers, Pollen
Digital, have put their heart and soul into the design of the
website with, I hope you'll agree, outstanding results.
Please join the campaign by using the signup panel in the footer.
And if you want more information or would like to work with us, do
contact us using the form under the Who We Are menu, above.
In the meantime, we hope you will join with us and 'Do Something
for East Timor Now'."
Jon Dee
Founder and Chair, Do Something